Google ads

As your Google Ads specialist, we will discuss your objectives and then prepare a detailed plan for your Google ads campaign. From Google Search Ads, Google Shopping Ads, through to Google Display Ads we identify what ad types are the best fit for your business.

keyword research

We identify keyword search phrases that are relevant to your business and will bring the right kind of traffic to your website. We incorporate these into your search ads, ad extensions, links and your website landing pages.

Audience targeting

We define your target audience and segment it as required whether it’s geographic or demographic targeting.

Ad creation

We will set up the Google Ad campaigns including writing your ads, grouping them accordingly to maximise their performance.

conversion tracking

We develop your key performance indicators (KPIs) to measure the effectiveness of the Google ad campaigns and set up conversion tracking.

MONITOR PERFORMANCE & OPTIMISE CAMPAIGNS

Google Ads are forever evolving which is why it is important to monitor the performance of the campaigns and make tweaks to optimise and improve campaign performance regularly to ensure you are getting the best return on your ad spend.

analysis & reporting

We analysis the performance of your Google Ads campaigns and provide monthly reports detailing the performance and recommendations for improvements.